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The Zamboanga Today Online is the official website of the daily newspaper "Zamboanga Today" launched in October 2010. It was customized according to the theme colors found in the city and contents are maintained daily. It uses Search Engine Optimization (SEO) techniques to make it easily accessible in the internet. The site is designed to accept advertisements and links from related websites in Zamboanga City and the world. Zamboanga Today Online is also the official regional source for Google News.